Episodes

Monday Mar 10, 2025
How I Ranked #1 with Photos: My Local SEO Case Study
Monday Mar 10, 2025
Monday Mar 10, 2025
Using stock photos can hurt your SEO if Google already has copies of the same image elsewhere. For more 👉🏻 https://www.sterlingsky.ca/stock-photos-vs-real-photos/ This video explores real-world cases where businesses lost rankings due to stock images and how using unique, relevant images helped them recover. Learn how Google's image filters work, why originality matters, and how to check your image traffic in Search Console. Want better rankings? Choose your images wisely!

Wednesday Mar 05, 2025
Is Google Penalizing AI Content? Why 200 AI Pages Failed for Local SEO
Wednesday Mar 05, 2025
Wednesday Mar 05, 2025
an publishing hundreds of AI-generated service area pages skyrocket your site's SEO? Not always! In this video, we explore a real-world case where a business published 200+ AI-driven pages, hoping for massive traffic, only to see zero impact. Learn why Google's indexing standards require unique, valuable content and how to avoid SEO pitfalls when using AI at scale. Stay tuned for insights on balancing AI content with quality to boost your rankings!

Monday Mar 03, 2025
"How to Get Instant Traffic with This Local SEO Shortcut "
Monday Mar 03, 2025
Monday Mar 03, 2025
Does Listing Business Hours Affect Google Rankings? For more 👉🏻 https://www.sterlingsky.ca/is-listing-business-hours-crucial-for-rankings/ Is your Google Business profile ranking unpredictable? In this video, we reveal how listing or omitting business hours impacts rankings. Through testing, we found that removing hours can hurt rankings, while listing 24/7 availability may provide an edge—if you can answer calls. We also share a Chrome extension to analyze competitors' hours. Watch until the end for a bonus tip!

Tuesday Feb 18, 2025
Tuesday Feb 18, 2025
Google’s latest Diversity Update is shaking up search rankings, causing businesses to lose traffic. If your company appears in the local pack, your organic ranking may be taking a hit. But don’t panic—we’ve tested solutions, and in this video, we’ll show you how to reverse the damage and even gain an advantage. Watch now to fix your rankings and adapt to Google’s latest change!

Monday Feb 10, 2025
How to use Reddit to Rank Higher on Google
Monday Feb 10, 2025
Monday Feb 10, 2025
Learn how Reddit can boost your SEO, even with nofollow links! Discover a tested strategy that helped a site jump from position 25 to 10 on Google with just one Reddit link. Plus, explore two game-changing tips to get followed links from Reddit using subreddits and images. While not without risk, leveraging Reddit's massive authority can yield big rewards if done right. Ready to take your rankings to the next level? Watch now and share your thoughts!

Thursday Jan 23, 2025
The Secret to Ranking for 'Near Me' Searches Instantly
Thursday Jan 23, 2025
Thursday Jan 23, 2025
Learn how to boost your rankings for "near me" searches on Google! Despite Google's proximity-based algorithm, adding "near me" or "near you" to URLs, titles, and headers can significantly improve organic rankings. This strategy, tested on businesses like dentists, has proven to drive traffic without harming user experience. Perfect for local SEO, but note: it won't impact Google Maps rankings. Watch for actionable tips!

Monday Jan 20, 2025
Exposing the Local SEO Scam of Negative Review Removal Services
Monday Jan 20, 2025
Monday Jan 20, 2025
Businesses often pay thousands to remove negative Google reviews, but shady tactics are at play. This video uncovers how companies exploit loopholes like fake DMCA claims to suppress criticism. Learn why these methods are unethical, how they work, and why Google must take action. Don't fall for scams—protect your reputation the right way. Share your thoughts or experiences in the comments!

Thursday Jan 16, 2025
Parasite SEO: This Insanely Spammy SEO Tactic that WORKS (and Probably Shouldn’t)
Thursday Jan 16, 2025
Thursday Jan 16, 2025
Can risky SEO tactics like CTR manipulation, parasite SEO, and fake engagement really boost your Google rankings? We tested these controversial methods and uncovered surprising insights into their short-term gains and long-term pitfalls. Discover what works, what doesn’t, and why sustainable strategies are your safest bet for SEO success. Plus, learn expert tips for "near me" optimization, long title tags, and leveraging Reddit links to improve visibility.

Tuesday Jan 14, 2025
Local SEO Hack: Does CTR Manipulation Work Long-Term?
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
Can manipulating Google rankings with fake clicks work? We tested this with a restaurant’s Google Business Profile. The result? A temporary boost followed by a return to baseline rankings. Learn why CTR manipulation is unsustainable, its risks (like penalization by Google), and why long-term SEO strategies are better for your business. Watch the full breakdown of our experiment, the data, and expert insights.#LocalSEO #GoogleRankingsEp 25006

Wednesday Nov 06, 2024
The Secret Local SEO Trends That Experts Aren’t Sharing
Wednesday Nov 06, 2024
Wednesday Nov 06, 2024
In this video, we explore significant 2024 updates to local SEO, including Google’s “Review Jail,” new filtering mechanisms for fake reviews, and impactful changes to search result layouts. We also discuss handling profile issues like malicious pin relocations and SEO ranking shifts on mobile. Learn how these trends can affect your business and discover strategies to stay competitive and avoid costly penalties.
Watch More:
How Malicious Edits Can Impact Your Local Rankings https://youtu.be/uvQDMnPUw_g
Check out Craig Campbell SEO for more expert insights. https://www.youtube.com/@CraigcampbellseoUk